In todays society, specifically, the coaching industry, a lot of coaches want to wear different hats and coach in different areas of expertise.

A question we like to ask our Dynamic Inner Circle students is:

“Did John Wooden ever try and coach football?”

OR

“Did Bill Belichick ever try and be the offensive, defensive, and special teams coach?”

The answer to both of these questions are, No, they never went out of their expertise. They stayed in their lanes as coaches and that’s why they’ve been so successful.

In todays society, if we use a fitness example, you see coaches trying to go online, be personal trainers, be life coaches, be cross fit coaches, body building coaches, etc.

If we use a business example, you see coaches trying to be marketing coaches, sales coaches, branding coaches, ecommerce coaches, speaking coaches, etc.

The problem with this is its too all over the place, too many hats being worn, and not enough focus on a couple of areas of expertise to focus on.

In this new podcast episode, we dive into the importance of staying in your lane as a coach and some practical ways to do this.