
Episode 697 · Feb 2, 2026 · 01:01:36
How To Be a Real Coach That Plays The Long Game with Aram Grigorian
Episode 697
A Real authentic no BS conversation around Fitness Coaching, Business, Putting Events On, and Doing The Hard Work just went down.
With our friend Aram Grigorian that has been in the health and fitness industry for the last 15 years impacting hundreds of lives.
There are so many nuggets in this conversation that Aram shares and what we appreciate most is how much he loves helping others and wants to make change.
In this episode, we discuss:
We Discuss:
- What it truly takes to be a successful fitness coach
- Aram’s mission and vision for his “Real Coaches Summit”
- How to go above and beyond for your clients so they rave and stay with you for years
A former finance bro and party boy, Aram came to the hard realization that it wasn’t the material things in his life that drove him, but the impact that he made on the lives of others in a positive way.
He started personal training people after being laid off from his finance job, and 10 years later, has coached hundreds of clients with his belief system of food quality/quantity, training intensity/frequency and rest/recovery.
He provides food for thought daily on his Instagram page @4weeks2thebeach and he hosts the Real Coaches Summit, a continuing education and networking event for fitness professionals.


